Soapy is a first-of-its-kind smart hygiene device that is changing how people wash their hands. We are a young company–dynamic, motivated, and powered by our vision of making hygiene easy and accessible to people all over the world.
FOUNDER & CEO
Coming from a medical science background, Max is the inventor of Soapy. He is a B2B expert with strong technological knowledge in the health, water and chemistry industries. Highly oriented to building global companies with an impact DNA business.
FOUNDER & CTO
With more than 15 years of work experience, Alex is a software professional with a demonstrated history of working in the information technology and services industry. Alex has a high record of taking an idea into implementation and scaling toward a market fit and then to scale up.
Jane is a serial entrepreneur with a passion for impact-driven innovation. Jane has 18 years of experience in SaaS and ERP, HR products, with a strong technical background combined with experience in project and operation management. B.Sc int Industrial Engineering & Management at Shenkar and IDF programming (MAMRAM) and system analysis courses.
Marat has a strong technical background with hands-on experience in product management. He has a demonstrated history of working in the industrial engineering industry. Competence in Data Analytics, BI, Process Improving, and ERP Systems. Marat has a passion for entrepreneurship and impact-driven ventures.
David is a full-stack software developer with extensive knowledge in the back end and complex database design. Solid experience in web application development. David has a Bachelor Degree in Computer Science and 3 years of hands-on experience.
Netta has a decade-long track record in entrepreneurship, she owned an event's production company for 8 years and co-founded the social start-up The Wishingwell where she operated as CMO. Throughout her career, Netta has worked with private and corporate customers as well as managed vendors from different fields and sizes.
BOARD - BUSINESS INNOVATION
Serving as the General Manager and Chief Innovation Officer at Avante, Erez brings a unique approach that combines business and Impact orientation. He was the CEO & Founder at Sling, Acquired by Avante. Was the CEO & Founder at Smite, leading digital powerhouse. Erez is the head of the FinTech incubator and Head of the "Impact Entrepreneurship" at The College of Management Academic Studies in Rishon LeZion, Israel.
Finance professional with industry, Big-4 public accounting and economic experience including financial reporting, supervision over corporate bookkeeping functionality, cash flow management, and budget preparation. Self-starter with a strong ability to lead, communicate and coordinate with cross-functional teams.
ADVISORY BOARD - PRODUCTION AND SUPPLY CHAIN
James bringing more than thirty-five years of experience as a funder and CEO in global hardware manufacturing corps. James was a CMO, Exec. VP in Flextronix and Member of the CEO's executive staff and CMO of the 20B+ public manufacturing company
Get in Touch
ppenheimer 2, Rehovot, 7670136 Israel
(+972) 54 266 6533
(+972) 50 343 3402
(+972) 50 343 3402